A website was created to promote and inform people how the app works. Throughout the design elements would carry through to help navigate the person for when they start creating a route for themselves.
The app uses the Facebook API to quickly access vital information such as birth date (for legal reasons) to get people up and running as quickly as possible. Alternatively people can also create an account using their email address.
Build an optimized route
Quickly research Wellington craft beer venues, check reviews and create a route on-the-go using an intelligent route optimisation algorithm. Get instant feedback on the number of venues you plan to visit and the total walking distance.
Get directions and track progress
The app leverages the power of Google Maps. Along with automatic check-ins you can track your progress and even get directions (and more importantly distance information) to the next venue.
Communicate with others
Team members can easily communicate (text & call) with each other throughout the beer tour. The app uses the phone’s built-in calling and text functionality so people can reach out to others in the group and see who else is on the tour as well.
Group message (organiser only)
The organiser has the ability to send group text messages to everyone on the tour. A simple message that gives people a heads-up and mentions the name of next bar to visit.
I’ll be the first to admit these sketches aren’t very attractive, however they are are great way to get ideas down quickly and test designs before jumping into Photoshop to start producing finished designs.
Simple user flows were created to determine all the required screens within the app. The user flow below shows the steps required for someone signing up to use the app for the first time.
Here’s a quick mock-up of how I intend the the final design to look on an iPhone. If you are curious about why the venue is a image of a dog, his name is Bruce and he’s a regular at The Rogue & Vagabond.